A Content Goldmine: Using Internal Data Sources for Digital PR
At the Nottingham Digital Summit 2024, Tank digital PR account director, Rebecca Peel talked to visitors about leveraging business data ...
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Black Friday Readiness Report: The Retailers Set For The Sale
Which retailers might dominate your screens this Black Friday? With an estimated £3.8bn up for grabs this Black Friday, retailers ...
Flat White Index: Which UK city brews the most affordable takeout coffee?
Would you pay more for a coffee than your commute? Some people would. From artisan blends and flat whites, to ...
Should you ever pay for backlinks?
If you want to improve your Google ranking, you’ll need to secure a wide range of high-quality backlinks from other ...
Why You Need Digital PR For SEO to Work
Google has become more discerning, so traditional search engine optimisation (SEO) strategies like link building need something more. And who ...
Link Building For SaaS: Ideas and Strategies
Understanding Link Building for SaaS The days of manually installing business software onto devices, or trying to access it via ...
Reactive PR: How to Use it For Link Building & More
Reacting to the news, trends or events with well-timed and quality content can keep you relevant and your audience engaged. ...
Passport Value Index: Which nations get the best value for money?
Holiday season is just around the corner – and, for many UK holidaymakers, bagging a bargain on flights and accommodation ...
Digital PR: The Ultimate Guide
Digital PR isn’t alchemy but it comes close. Businesses that use it as part of their marketing strategy usually see ...
Are Nofollow Links Worth Getting? Yes! Here’s Why…
Nofollow links have long been overlooked and undervalued by marketers. Granted, they might not give your search rankings the same ...
Tank appointed by Eurocell PLC as it looks to increase key product sales
Digital PR agency Tank, has been appointed by the home improvement specialist, Eurocell PLC, as it looks to increase sales across its core ...
How to Create a Winning Digital PR Strategy: Step by Step
A good strategy will set you on a glorious path. And that’s not an exaggeration. Digital PR is a powerful ...
The Benefits of Digital PR: Link Building & Beyond
If you’re not seen online, do you exist? It’s the kind of philosophical question that sounds outlandish but often feels ...
Why Digital PR is the Best SEO Link-Building Strategy
What makes digital PR the premium route to a glorious backlink profile? Let’s start with some backstory—I need you to ...
AI & Me: Which industries are skilling up their workforces fastest?
As a data-led digital PR agency, we’ve always embraced future thinking – without ever losing sight of the craft of ...
Revealed: The UK’s top hidden haunts for Halloween 2023
We’ve always had a penchant for the peculiar. On our doorstep is St Mary’s Church, dating back to medieval times, ...
Black hat, AI and being a small fish in a very big pond – How to overcome fresh, emerging obstacles in Digital PR
With journalists becoming increasingly time-poor and competition getting tougher, digital PR folk have a fresh set of challenges to overcome, ...
Coronation castles: hidden gems to celebrate the coronation
We’re lovers of historic architecture here at Tank, having worked closely with the heritage industry and even the odd castle ...
The winners and losers from Google’s latest updates
Every so often, Google updates its systems. Not in a way that will necessarily make you spit coffee over your ...
Creating a digital PR strategy
A digital PR strategy defines the purpose of your marketing activity online. It drives what you do and how. If ...
Tank lands brief for AI & analytics software giant
Nottingham-based digital PR agency Tank has been appointed by global analytics leader SAS to deliver its UK and Ireland comms ...
Digital PR is more than just link building
The early techniques of SEO were straightforward but sneaky affairs, aimed at just collecting all-important links. Ten years ago, the ...
How digital PR improves your organic search rankings
How your website ranks on Google is down to a number of related factors. One of the most important of ...
The difference between digital PR and traditional PR
PR is PR, isn’t it, whether it’s printed or online? Well, sort of. If you’re baffled by what makes digital ...
The power of data to measure digital PR
How do you know when a job is done? It’s one of the curious foibles of marketing: success can be ...
Why digital PR is important for every business
Most businesses today rely on how high they rank in search engine results. The top of the results page for ...
Tank draws two back in
Nottingham digital PR agency, Tank, has welcomed back former employees James Watkins and Glen Davies, with James re-joining the agency ...
The rise of digital in PR
The PR industry has fought its way through some big changes over the past decade. Traditional practices have been challenged ...
B2B account manager with digital smarts
Please note, this position has now been filled. Visit our careers page for our latest vacancies. It’s been a strong ...
We all need marketing now
Our business has never really marketed itself. In the main this comes down to the fact that it has run ...
The most followed Premier League squads on Instagram
The 2019/20 Premier League may only be a few games old, and Tank’s research bods have combined two of their ...
The link whisperers
As a practice, link-building has a somewhat poor reputation. At best, it’s seen as some soulless email fired out to ...