Digital PR | Tank

Views, events and industry news

Latest

Feb 24

Trust isn’t the outcome of marketing anymore – it’s the entry point

For a long time, marketing followed a fairly predictable logic: Visibility came first and, if everything went to plan, trust arrived later.

Feb 20

Discovery before search: why brand PR is the key to unlocking LLMs

A colourful bunch of flowers being taken out of a Flying Flowers delivery box.

Jan 22

Tank and Flying Flowers partnership blooms

Jan 10

Combining brand PR, digital PR and SEO to maximise success in a competitive market

Jan 9

Digital PR and GEO are more interlinked than you think

Dec 10

AI’s Christmas nice list: Which UK retailers are showing up in AI search?

Company and culture

Nov 27

Tank welcomes duo of new digital PR clients

Aug 6

Link. Cite. Rank. Unite. Cracking search in the AI first era

Jul 10

Pitching isn’t dead, but it has evolved: What journalists expect In 2025

Jun 19

How we measure the value of PR in a data-driven business culture

Content marketing

Jun 5

You’ve gotta be rolling in it: The cost of being an Oasis fan in 2025

Content marketing

Jan 27

Commuter Delays Calculator 2025: Is your train on track to get you to the office on time?

Content marketing

Nov 11

A content goldmine: Using internal data sources for digital PR

Content marketing

Nov 4

Black Friday readiness report: The retailers set for the sale

Sep 2

Flat White Index: Which UK city brews the most affordable takeout coffee?

Jun 30

Should you ever pay for backlinks?

Jun 20

Why you need digital PR for SEO to work

Jun 13

Link building for SaaS: Ideas and strategies